Yes, that time has come. The contents of your household are now to be paraded in public. Your life is to be exposed to the world. All the music you ever listened to. All the books you ever read. All the toys you bought your kids. Everybody will know.
Well, perhaps it’s not as scary as all that. But still, you want to make a bit of money from the event at the very least. So what can you do to drive sales to your new, day long yard business?
People are always on the lookout for bargains. Yard signs are a really effective way to let people know what you’re doing. Often a great sign is simply something that your kid made. But you can go for one that’s professionally made if you’re planning on holding more than one sale.
Make sure that the sign has your address clearly marked and an arrow pointing to your yard.
Collaborate With Neighbours
It’s unlikely that you’re the only person that needs to get rid of excess items from your home. The whole neighborhood is likely to be replete with houses bursting at the seams with unwanted items.
A great way to drive more traffic and interest in your yard sales is to team up with another household. You’ll have extra hands on deck to help with organization. Plus, they’ll widen the selection of items on offer. With more than one household involved, it will seem like a far bigger event and will attract far more interest.
Make It Attractive
Too many yard sales focus on just getting stuff into the front yard. They’re not all that bothered by what it looks like when it gets there. But as with any other form of retail, presentation is king.
If you’ve got a load of books, don’t just leave them at the bottom of a cardboard box. Set them up on a table for easy browsing. The same goes for your music collection.
Or perhaps you’ve got a load of toys you want to sell. Set up a play area for kids and let them try them out.
If you’re selling clothes, hang them up on a rail and order them by size so that people can find what they need.
Be Clear On Price
Bargain hunters descend on yard sales like moths to a flame. They’re looking for any unmarked items which they pick up for a rock-bottom price. That’s why it’s a good idea to be clear on price by marking each and every item.
Of course, that doesn’t mean that you want to overcharge your customers. The idea behind the yard sale should be to clean out all that unwanted clutter, and make a few dollars in the process.
Prices should also be neatly rounded to the nearest dollar or half a dollar. The reason for this is that it is unlikely that people will have the exact change. Plus, it somehow seems a lot clearer to people what they’re spending when it’s denoted in whole, round figures.